Vision and Values-- v1.0
Our Vision:
To Lead the Emerging Market of Vanity Toll-Free Number Licensing.
Our Values:
Value Creation-- We hold that value is created by forming or pairing trademark property rights with toll free numbers and Internet domains. Therefore, vanity messages overlaid on toll-free numbers are not intrinsic in toll-free numbers themselves and form the basis of real, tangible value.
Service-- We seek to provide service to others through the creation and "shared use" of world-class marketing programs.
Excellence-- We seek to share and perfect best practices for the benefit and enhancement of all shared-use marketing programs.
Harmony-- We recognize that by design, competitive programs strengthen and validate one another, as we are licensing exclusive territories to only one of many competitors in a given market.
Integrity-- We seek to become a trusted source for toll-free services. Therefore, we do not condone toll-free number theft or conversion, deceptive consulting or licensing practices, spare-pool number brokering, or cyber-squatting Internet domains that map to numbers owned by others.
Security-- We hold that toll-free subscription rights must reasonably endure any act of 3rd party negligence, conversion, or fraud.
Continuity-- We seek to protect users of our programs through the adoption of a secession vehicle.


